Merry Christmas and a Prosperous 2007

It's been a big year for Design Train and our clients. Design Train recently launched a new and large website for the Murray - River Murray Alive - rivermurray.com. Along with a royalty-free photo library rivermurrayphotos.com the website focus' on leisure, ecology and commerce. River Murray Alive has been well received with press coverage in The Advertiser and InBusiness Magazine. It offers a powerful search feature for advertisers and we feel is the way of the future for online advertising. Our research indicates no other website in the world is offering this standard of listing and marketing. Please check it out if you've not discovered it yet - rivermurray.com.

Congratulations to Jetset Norwood for their 2006 Prime Minister's Small Business of the Year and 2006 S.A. Training Small Business of the Year Awards - outstanding!! Congratulations also to Mildura Ballooning for their 2006 Winner Best Small Business Award and All Seasons Houseboats for their Specialist Accommodation Award in the 2006 Business Excellence Awards in Mildura recently.

Thanks for all your support during the year and we look forward to the coming year where we can all grow and prosper. Merry christmas to you, your family and friends and best wishes for 2007. Design Train will be closed from Friday 23rd December 06 until Monday 8th January 07. Best wishes, Shane


River Murray Alive Website
We undertook to build a website that could promote all the areas of the Murray including tourism, education and ecology issues. The cornerstone of this website is a clever search feature for advertisers where we guarantee they'll be found in 3 clicks. Leads are directly created for advertisers by clicking straight to their website with online display ads that allow advertisers to brand themselves and compete better. Our research indicates no other website in the world is offering this standard of marketing. The website also offers a free photo gallery, education section, digital museum and great river experience online. Please check out River Murray Alive :: rivermurray.com

River Murray Website


Mildura Ballooning Website
Working with Andrew from Mildura Ballooning we created a goal that the user would get the experience of the hot air balloon ride and answer their questions about flying. This meant focusing on their market and creating a unique experience for the user that was easy, friendly and fun. With a great use of Flash in the intro and in the banner the site has delivered on the goals created. Congratulations to Mildura Balllooning for their recent 2006 Best Small Business Award :: www.milduraballooning.com.au

Mildura Ballooning


Rossair Charter Website
Rossair Charter needed a website that reflected part of their corporate branding and association with their parent company. Design Train worked to created a site that delivered content easily and precisely. Potential Rossair Charter clients can easily review flight options, aircraft and contact the business about their next charter flight. www.rossaircharter.com.au

Rossair Charter


Arrunga Surface Solutions Website
Beautiful images supplied by Arrunga really do highlight the need for great photography to sell your product and service. Arrunga needed a very simple site where the images highlighed their quality of work and gave the customer an opportunity through great branding to discover they're dealing with an experienced and professional business who cares about their needs and the end results :: www.arrunga.com.au

Arrunga Surface Solutions


SACE Review
Design Train undertook a large project with the design and supply of the newly introduced SACE : Success for All document. 244 A4 pages including charts, graphs and other graphics highlights Design Train's expertise when it comes to managing large projects and content. A well designed and consistent document that's easy to get through with the assistance of quality design enhances the readers interaction and enjoyment. The branding was also incorporated into a website :: www.sacereview.sa.gov.au

SACE Review


Mawson Lakes Hotel & Function Centre
Simply beautiful. This presentation folder and brochure for both weddings and corporate events was created for the Mawson Lakes Hotel & Function Centre. Like all Design Train projects, we focused on target groups ensuring we get the message across to them and connected emotionally. We felt the wedding folder and brochure needed to be a celebration. The bride and groom should feel that everything's taken care of and it's going to be a great party with family and friends. While the corporate folder and brochure design used powerful images to highlight it's about people and communication. Both projects were highly successful and well received and importantly looked completely different to their competitors in the marketplace giving Mawson Lakes Hotel & Function Centre a competitive edge.

Mawson Lakes Hotel


SA Structural
Starting as a concept for a presentation the SA Structural brochure/profile is a nice package that gives an overview of the organisation while highlighting to potential clients their point of difference. Nice and simple, yet powerful design conveys the diverse and quality work of SA Structural.

SA Structural


All Seasons Houseboats
Mildura based All Seasons Houseboats have just launched their new 5 star luxury houseboat - Sheer Indulgence. As part of the role for Design Train we needed to highlight the key features of the boat along with maintaining the branding established for All Seasons Houseboats. Great photography has really captured the space, quality and beauty of this superb market leading houseboat :: www.allseasonshouseboats.com.au

All Seasons Houseboats


Department for Correctional Services
Design Train was able to produce another successful Department profile that extracted core elements of the organisation. The Department for Correctional Services has a difficult role in our community and introducing a fresh feel highlighted some of the great and important work they do.

Dept for Correctional Services


Logos and Branding

River Murray Logo A new logo for the River Murray Alive website was developed. We wanted an image that was casual, fun and had some historic relevance. A brand has been established around the fresh look of the logo while the blue and orange compliment and work on both corporate and leisure levels.


NEDA (North East Development Agency) are a not-for-profit organisation based in Tea Tree Gully. After rebranding from GullyCorp during the year they required a new look. Our rationale for this design was the solid foundation the organisation creates while building in the community. It was important the NEDA maintained the corporate colours from it's GullyCorp origins. NEDA Logo


Mt Barker Library Logo Design Train was approached by the Mount Barker Community Library to create a new logo they could easily implement through their organisation. The brief was to move away from traditional library book style designs and have a contemporary and fresh feel. We focused on constructing a logo that showed growth, learning and dynamics. This included elements of the unique architecture of the library while integrating classic typography in the name with diverse audience appeal.

As an existing logo Comunet need a new look and feel. Design Train's approached was to maintain the icon element as this had established branding in the IT marketplace yet felt new and modern typography would improve the overall image of the company. A simple yet strong san serif font was used with the inclusion of a purposeful byline. Comunet Logo

Air Maestro Logo Air Maestro was developed to meet the needs of small to medium aviation operations. This amazing and sophisticated software allows operations to managed key areas in aviation - safety, management and reporting. Part of the brief described the software's capability to grow with an organisation. Again, modern typography and infinite logo symbol showed there were no boundaries.

Once again, merry christmas and best wishes for 2007. Like anything you’ve seen? Please visit our website: designtrain.com.au for more of our portfolio, services and testimonials. It’s our goal to communicate to your marketplace with high quality and well targeted messages while adding equity to your organisation. We know how to get you the best solutions for your strategies. Please contact us anytime.

Thanks

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Your comments and questions are always welcome. Please email them to shane@designtrain.com.au

Design Train
Visual Communications for Print & Web
1 Edmund St, Norwood SA 5067
ph 08 8363 6244 mob 0409 678 654

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Shane at the Murray

© Design Train 2006